"With support from top insurers, we can offer competitive prices and peace of mind for anyone looking for life cover."
- Sara Newell, Commercial Director at MONY Group
MoneySuperMarket and LifeSearch have collaborated closely to design a more intuitive customer experience, with new question sets to streamline the application process and advanced technology to support customers through their online journey. If additional information is needed, it’s requested through smart, reflexive questions.
Once a customer receives a quote, they can choose to use LifeSearch’s ‘Buy Now’ experience via MoneySuperMarket and be covered in less than six minutes. For more personalised support, LifeSearch’s experts are available to help by phone.
If a customer’s information indicates that a Buy Now journey isn’t suitable, they’re directed to alternatives – including fee-free expert advice and assistance from LifeSearch’s team. Customers can also opt to speak to LifeSearch at any point in the journey if they prefer.
This newly extended partnership offers access to a range of Life Insurance products, including Critical Illness (CI), Whole of Life (WOL), Family Income Benefit, and Business Life Insurance.
Initially, the new online journey proposition will be supported by a comprehensive panel of six insurers – HSBC, Legal & General (L&G), LV, QuoteMeHappy, Royal London, and Vitality.
“Life can be unpredictable, and our customers rely on MoneySuperMarket to find the best financial deals to stay prepared. That’s why we’re excited to introduce our new Life Insurance service. We’ve put in months of hard work to make sure it’s easy to buy online and backed by expert advice on the end of the phone when you need it,” stressed Sara Newell, Commercial Director at MONY Group.
Debbie Kennedy, CEO of LifeSearch, added: “At LifeSearch, we’re delighted to have extended our long-standing partnership with MoneySuperMarket and help co-create their brand new Life Insurance service.
“Sorting out life cover isn’t always straightforward for consumers. However, the new service offers greater ease and access, with an enhanced and more intuitive online buying experience. Plus, if and when they need it, that all-important human-touch reassurance, with help and advice from our experts,” she concluded.
