The new income protection commission rate will match that paid on life, critical illness and family income benefit policies and will apply to applications submitted from 1st February 2013.
Commenting on the development, Steve Casey, Head of Marketing & Propositions at Ageas Protect, said:
"Income protection should be the first protection benefit people buy when they start work, to protect their long-term income if they are unable to work through illness.
"Despite its huge potential, life insurers have historically paid lower commission rates for income protection than for term and critical illness cover, and take-up has remained low.
"By harmonising commission payments across our product range, we're eliminating any potential product bias and ensuring that advisers get the same commission rate whichever combination of term assurance, family income benefit, critical illness cover or income protection best meets their clients' needs" added Casey.