
Alongside the new brand identity, YAVIA is preparing to roll out a suite of updates designed to enhance the user experience. These include a refreshed client app and advisor platform, improved protection-focused client journeys, and new interactive tools aimed at deepening advisor-client relationships. The company also plans to introduce strategic partnerships and integrations that will further simplify the advice process.
Founder Joanne Cole described the rebrand as a major step forward in the company’s evolution. “The rebrand marks a bold evolution in our vision to create more adaptive, intelligent, and compliant engagement between advisors and their clients. YAVIA continues to offer the trusted, customer-first foundation our users rely on, now enhanced with intelligent insight, smarter protection journeys, and intuitive tools that support every step of the client experience,” she said.