Beagle Street expands intermediary team with two appointments

Amanda Moore and Zoe Mears join the protection provider as it continues its expansion into the intermediary market.

Related topics:  Beagle Street,  people
Rozi Jones | Editor, Financial Reporter
7th September 2026
beagle st

Beagle Street has appointed Amanda Moore as strategic account manager and Zoe Mears as strategic development manager as it continues to expand its presence in the intermediary protection market.

Moore joins the life insurance and critical illness cover provider having previously held roles at Vitality, AIG Life and LifeSearch.

In her new role, she will lead Beagle Street's strategic intermediary partnerships, with responsibility for developing relationships with key accounts and identifying new distribution opportunities.

Mears joins from iPipeline, where she was enterprise strategic partnership manager. She will help shape Beagle Street's distribution strategy and work with advisers to inform the development of its proposition.

The appointments follow Beagle Street's launch into the intermediary protection market earlier this year. The provider, which is part of the OneFamily Group, offers life insurance and critical illness cover.

Amanda Moore said: "I'm excited to be joining Beagle Street at such a pivotal time. The organisation has great ambition for growth within the intermediary market and a genuine commitment to building strong partnerships. I can't wait to get stuck into our strategic accounts and help more advisers protect more families."

Zoe Mears said: "What draws me to Beagle Street is its focus on listening to advisers and customers and using that insight to make protection more accessible. I’m pleased to be joining at a time when there is a real opportunity to bring fresh thinking to protection. I look forward to playing a part in developing a proposition that reflects how advisers want to work and how customers want to buy protection today."

Adam Cubitt, head of distribution sales at Beagle Street, said: "These appointments are an important step in strengthening our proposition for the intermediary market. Amanda and Zoe bring valuable experience and, importantly, a strong understanding of what advisers need from a provider. By investing in our distribution capability and deepening our relationships with advisers, we can continue to build momentum, broaden our reach and make a real difference to how protection is accessed by more customers."

Holly Ewing, distribution director at Beagle Street, added: "Amanda and Zoe are excellent additions to the team, bringing complementary strengths that will help sharpen our intermediary proposition even further. Their appointments build our distribution capability and bring us closer to our ambition of becoming the long-term trusted partner for advisers across protection. I’m delighted to welcome them both to the team and look forward to working with them as Beagle Street continues to grow in the intermediary market."

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