First2Protect announce new Head of Business Development

Today, First2Protect has announced the appointment of Lee Denton as Head of Business Development amidst plans to expand their market presence via enhanced services.

Related topics:  First2Protect,  New Hire
Tabitha Lambie | Editor, Protection Reporter
4th March 2024
"Lee Denton's experience and vision are expected to drive innovation, foster growth, and strengthen First2Protect's position as a trusted partner for insurance and protection solutions."
- Mark Batten, Managing Director at First2Protect

Prior to this appointment, Lee Denton worked as a Senior Business Development Manager at Access Financial Services. Over the last twenty-four years, he’s also served as a Protect Sales Manager at Northern Rock, Head of Intermediary Sales at Source Insurance, and Chief Commercial Officer at Identitech. He is experienced in strategic planning, partnership building, and client relationships.

In his new role, Lee will play a “pivotal role” in driving First2Protect’s growth strategy, identifying and pursuing new business opportunities, fostering strategic partnerships, and overseeing the development of innovative solutions to meet customer needs.

“We’re entering a transformative period in the insurance sector, and I’m thrilled to be a part of the First2Protect team,” said Lee, “my focus will be on identifying new avenues for growth and ensuring we continue to provide best-in-class solutions for our brokers and clients.”

Mark Batten, Managing Director at First2Protect, said the appointment aligns with the firm’s strategic plans for expansion. “The company aims to capitalise on emerging opportunities in the market, diversify its product offerings, and enhance its digital capabilities […] the addition of Denton as Head of Business Development marks an exciting chapter,” he explained.

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