Sarah Kirby to join Vitality as Chief People Officer

Sarah is set to replace Judy Parfitt, who will retire at the end of June. 

Related topics:  Vitality,  New Hire
Warren Lewis | Editor, Barcadia Media Limited
21st February 2025
New Hire

Vitality has announced that it has appointed Sarah Kirby as Chief People Officer, who will join the organisation on March 1st and replace Judy Parfitt, who will retire at the end of June.  

Judy, who has been at Vitality for eight years, will work alongside Sarah until June to ensure a smooth transition.    

Sarah's new role will see her managing all aspects of the People and Property function for Vitality, including human resources, talent management, employee communication and engagement, and management of property and facilities.  

Sarah brings with her extensive experience, having held the role of Group HR Chief Operations Officer at Zurich, previously having been Global Head of Group HR Strategy, Organisation Development, and Transformation. Additionally, Sarah, has held HR Director and other senior roles at HSBC and a number of other financial institutions.   

"We are excited to welcome Sarah to our team," said Neville Koopowitz, CEO at Vitality, "Our people are the heart of Vitality, a company committed to enhancing the health and wellbeing of our members every day. Sarah brings extensive experience and a strategic vision that will support our business and teams, further strengthening our unique culture of innovation, inclusivity, and collaboration.  

“Our current Chief People Officer, Judy Parfitt, will be retiring later this year," he explained, "Judy’s dedication to Vitality and her impact on our people and culture are evident throughout the business. I would like to express my gratitude for her commitment and the significant contributions she has made to Vitality.”  

“I am thrilled to be joining Vitality, a brand I admire, with a powerful purpose, a commitment to sustainability and a strong reputation for innovation in health and wellbeing," added Sarah Kirby, “I look forward to joining such a talented team and driving a people strategy that supports growth and performance, alongside a thriving culture.”

More like this
Latest from Financial Reporter
Latest from Property Reporter
CLOSE
Subscribe
to our newsletter

Join a community of over 8,000 intermediaries and keep up-to-date with industry news and upcoming events via our newsletter.