Guardian secures L&C seal of approval as a preferred critical illness provider

Guardian has been today announced as one of L&C’s preferred critical illness providers, based on a broad range of factors across product features and services that should help deliver the best customer outcomes.

Related topics:  Guardian,  CI
Protection Reporter
13th December 2022
Critical Illness
"We have been impressed by Guardian’s proposition, service levels, and approach, and look forward to working with the team going forward."
- Mark Harrington, L&C’s Advice Director

L&C continues to offer products from across the market to meet their customer’s needs, but the position of preferred provider represents an important distribution opportunity for Guardian to increase their opportunity with one of the UK’s major mortgage advice firms.

Guardian has today announced that it has secured a position as one of L&C’s Preferred Critical Illness Providers. L&C continues to offer products from across the market to their customers to best meet their needs.

Guardian is well-known in the market for its high-quality Life and Critical Illness protection propositions (especially its dual life approach for couples), Protection Builder 2.0 menu platform, approach to underwriting bespoke claims support, and service levels.

Commenting on the promotion, Hilary Banks, Guardian Sales Director, has said:

“We’re delighted to have won this coveted position as one of L&C’s Preferred Critical Illness Providers. This is testament to the amazing work the team at Guardian does every day to make life better for advisers and clients.

“We look forward to working with L&C’s advisers and clients to introduce Guardian’s award-winning proposition and get more people the protection they need.”

Mark Harrington, L&C’s Advice Director, has said:

"We have been impressed by Guardian’s proposition, service levels, and approach, and look forward to working with the team going forward.

“We’re very happy to deepen the already strong relationship that we enjoy with Guardian. We have been impressed by Guardian’s proposition, service levels, and approach, and look forward to working with the team going forward, supporting our advisers to help more clients increase their financial resilience, through making high-quality, needs-based, protection recommendations.”

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