"Omnicore raises the bar, setting a new standard for how products are designed, distributed, and refined to meet the evolving needs of advisers and consumers."
- Rodger Baillie, CEO of Omnicore
Fintel has launched its standalone distribution platform Omnicore to empower intermediaries with deeper product understanding while supporting providers in developing and refining propositions.
Omni Protect, whole of market premium protection club, will be the first proposition available via the platform.
“Omni Protect reflects Fintel’s commitment to supporting the directly authorised (DA) market with innovative, high-impact solutions which combine commercial strength with ethical, client-focused advice.
“By aligning adviser incentives with long-term customer value, we are building a better protection market – one that is smarter, fairer, and more resilient,” said Emma Vaughan, managing director of Omni Protect.
Omnicore will launch to the market on the 1st October 2025.
Rodger Baillie, CEO of Omnicore, added: “This marks a significant step forward in Fintel’s mission to drive better financial outcomes across the value chain, for providers, advisers and consumers. It was built by combining our deep regulatory expertise, market insight, and unrivalled intermediary access to power a more advanced UK market.
“Omnicore raises the bar, setting a new standard for how products are designed, distributed, and refined to meet the evolving needs of advisers and consumers.”
Fintel has recently streamlined its operating model into two divisions: software & data and services. In its 2025 interim results, Fintel announced the appointment of John Milliken as CEO of its software & data division.
Protection Reporter can confirm that he will not be replaced as CEO of Defaqto, instead continuing in an expanded role.
Alex Whitson - formerly CEO of VouchedFor - has also been appointed as CEO of its services division, which includes Compliance First, SimplyBiz, and Owen James.
READ MORE: John Milliken to remain Defaqto CEO despite software & data division leadership appointment
Fintel reported a group revenue increase of 18.6%, primarily driven by its acquisition strategy and new propositions during H1 2025.
